Whether you’re upgrading your backpacking setup, finally replacing some worn-out toe-exposing walking boots, or eyeing a new lightweight tent for summer adventures, Prime Day is a golden opportunity to snag outdoor gear for less. And we’ve got you covered.
Prime Day 2025 is almost here!
Amazon Prime Day returns on Tuesday 8th July 2025, right at midnight! And if previous years are anything to go by, we’re expecting a week of cracking discounts on outdoor essentials – from hiking gear and trail running shoes to camping stoves, sleeping bags and more.
Our expert team will be combing through the noise to surface only the best deals for campers, hikers, and outdoor enthusiasts. Keep this page bookmarked as we update it with fresh finds and expert recommendations.
Naturally, quality outdoor gear doesn’t come cheap – it’s built to last, and built for terrain and weather that intends to destroy it. But Prime Day offers a rare chance to pick up the kit you’ve been eyeing at a more palatable price. We’ll help you avoid the filler and find the stuff actually worth your time.
Check back soon for our top Prime Day picks across all outdoor categories.
When is Amazon Prime Day 2025?
This year’s Prime Day will take place on Tuesday 8th July 2025, and it'll run for four days, finishing on Friday. Of course, early discounts and lightning deals are already starting to pop up, so you may see us updating this page very soon indeed.
As always, you’ll need an Amazon Prime membership to access most of the savings – you can sign up for a free 30-day trial if you’re not already a member.
When does Prime Day end?
The main Prime Day sale ends at midnight on Friday 11th July, but don’t be surprised to see deals continuing through the weekend under different banners (we’re looking at you, ‘Summer Deals Event’). That said, the very best bargains tend to sell out quickly, so if you see a decent discount on a product you’ve been watching – don’t wait.
How to find the best Prime Day outdoor gear deals
Amazon is a bit like Ben Nevis on a bank holiday – crowded as all hell. It can be hard to separate the wheat from the chaff, discount-wise. But with a bit of savvy navigation, you can find some excellent kit at a fraction of the usual cost.
Our advice? Well first and foremost, stick with us! We’ll be updating this article with handpicked recommendations across key categories – tents, boots, trail shoes, jackets, head torches and more.
Also keep an eye on the Amazon’s Prime Day Deals Hub plus your favourite outdoor brands’ Amazon storefronts, such as:
What are the best Amazon Prime Day outdoor deals?
Best deals on hiking gear
The Hillwalker II GTX won the best value award when we last tested leather boots. It’s a great choice for non-technical hillwalking thanks to great comfort and decent support.
Best deals on camping gear
LED 1000 Lumen, 250m Adjustable Focus, IP68 Waterproof, Up to 65hrs Runtime.
Best deals on watches and tech
The Instinct 2 is a rugged but lightweight GPS smartwatch designed to U.S. military standards, featuring great battery life and precise GPS tracking for longer, wilder outdoor adventures.
Read our full Garmin instinct 2 review here.
Our top tips for getting the most out of Prime Day:
1. Set a budget and stick to it
It’s easy to get swept up in flashy discounts. Remember what you came for, and avoid impulse buys unless it’s something you genuinely need.
2. Sign up for alerts
Amazon allows you to “watch” deals – a helpful feature for nabbing lightning deals before they vanish. You can also sign up to the LFTO Newsletter, where we’ll be flagging standout offers all week.
3. Check the price history
Use tools like CamelCamelCamel or Keepa to see if a discount is genuinely good – not just a sneaky price hike followed by a ‘deal’.
4. Don’t wait too long
Good deals on popular items will sell out. If something is on your wishlist and the price drops significantly, it’s worth acting fast.
5. Remember the returns policy
Amazon has a generous returns window, so if you’re unsure, it’s often safer to grab the deal and decide later.
Is Prime Day actually cheaper?
In many cases, yes – but with a few caveats. Amazon Prime Day is known for offering genuine discounts, especially on their own products and top outdoor brands that partner with them.
That said, not every deal is a steal. Some prices might’ve crept up beforehand, only to be ‘slashed’ on the day, so it pays to do a quick price check using a tool like CamelCamelCamel or simply Googling the item to compare.
In our experience, some of the best Prime Day deals are on outdoor tech (like GPS watches and head torches), hiking footwear, and camping essentials. If there’s something you’ve been meaning to buy anyway, and it drops in price on Prime Day, then yes – it’s likely a solid time to buy.
What’s the difference between Prime Day and Black Friday?
Think of Prime Day as Amazon’s big summer party, where other brands are invited, but it's clearly at their house. Meanwhile, Black Friday is like a street- or town-wide festival, with everyone and their grandma selling their wears (with varying quality).
Prime Day is exclusive to Amazon and its Prime members, typically taking place in July, and usually features discounts on thousands of products sold or fulfilled by Amazon. Black Friday, on the other hand, is a much broader event – it involves just about every major retailer and runs across physical and online stores. It kicks off in late November and often includes deals from brands who don’t even list their products on Amazon.
In short: Prime Day is Amazon-only, summer-based, and membership-gated. Black Friday is for everyone, everywhere, and often offers more variety – but Prime Day can still deliver serious savings, especially if you know what you’re looking for.
Who’s writing this?
I am, you nosy little... reader.
Milo Wilson is a gear tester and content writer for Live For The Outdoors. He spends most of his time outside – running, hiking, and occasionally trying to boil water on a windy summit. He’s been testing camping and hiking gear professionally for years, and is always on the lookout for a good deal on titanium cookware.